New EU food labelling rules could mean big costs for producers
The European Commission is expected to adopt new food labelling recommendations that could significantly increase costs for food and drink producers. The aim is to simplify and unify labeling standards across the EU, as current inconsistencies and unclear information leave consumers vulnerable to potentially unsafe foods and misleading claims. A report by the European Court of Auditors highlighted gaps in the existing Food Information to Consumers (FIC) regulations, including discrepancies in voluntary labeling practices and inadequate checks on online retailers, particularly non-EU vendors.
The report makes five key recommendations to address these issues:
- Fill Gaps in EU Food Labeling Laws: Resolve pending actions on botanical claims, allergen warnings, and alcohol origin labeling by 2027, while tackling misleading environmental claims.
- Improve Labeling Analysis: Regularly monitor labeling practices and provide clearer guidance to food companies.
- Enhance Consumer Understanding: Conduct awareness campaigns to help consumers better understand food labels.
- Strengthen Voluntary and Online Label Checks: Improve oversight of voluntary labels and online food sales.
- Streamline Reporting: Enhance data sharing and reporting mechanisms to ensure transparency and improve regulatory compliance.
These reforms aim to protect consumers while addressing industry challenges, but they may also place financial pressure on producers.